For better or worse, Instagram has become an essential part of the barbering game. While it’s a great tool for showing your work and connecting with clients, there’s also a dark side. Some barbers are so thirsty for Instafame they try to game the system. Shady moves like buying followers or posting other barbers’ work […]
If your barbershop or salon photography doesn’t look fantastic, you’re losing new clients—and money. People go online to find new stylists and barbers, and they’re not just looking for good reviews. They’re looking for pictures of happy clients with great-looking hair. If you want to make your business look fabulous (pro tip: you do), you […]
As owner of Chicago’s Rockstar Barbershop, Ruel Rockstar knows how run a business as expertly as he gives a fade. With three barbershops, a tattoo parlor, and its own product line, Rockstar Barbershop isn’t just a chain of shops anymore. It’s a bona fide brand. We caught up with Ruel to find out what it […]
Picture this: A new client walks in to your shop without an appointment. It’s jam packed and you ask them to wait a few. A “few” turns into ten minutes, twenty minutes, twenty-five, and that’s it—they’re gone. What’s worse, they’re annoyed. And so are you, because your chance to win a new client walked out […]
When it comes to booking more clients for your business, nothing says more about your business than the customer reviews on your profile. Many times, it’s the first place people check, even before looking over your prices. Clearly, the more reviews you have the better. In fact, as many as 90% of potential customers were […]
Full-service salons can deliver more to their clients, but offering a ton of services can also mean more headaches—especially when it comes to scheduling. Do it right, and you’ll grow your business by creating new opportunities for revenue. Do it wrong, and you risk disappointing your clients and damaging your reputation. The Diamond Cut Salon […]
Like most barbers, Will Alexander of the Academy Beauty Salon in Providence, Rhode Island, faced the same problem day in and day out: scheduling. “The most stressful thing with clients is dealing with texting,” he says. “Finding room, people cancelling at the last minute, people calling you at night….it’s {stressful}.” So, Will turned to the […]
The term “soccer hair” wasn’t always a compliment. In the past, it invoked images of the “business in the front, party in the back” style that dominated the pitch throughout the ’80s and ’90s. Thankfully, World Cup hairstyles have evolved from dorky to dapper. The soccer mullet has been replaced by the fútbol fade, and […]
Jake Hillery is an inspirational customer of Booksy that has created an empire in very little time. Barely 6 months after graduating from London School of Barbering Jake opened his first barbershop and 18 months later he had 4. With 5 shops under his belt and a growing barbering academy, it seems that he’s just […]
Just looking on Instagram at Dale Hince from Cliphouse Barbers, you can see he and his team are a cut above. Dale admits it wasn’t always so plain sailing but Booksy has helped him regain control of his business. Read more below. What lead you to become a barber? I started as an electrician but […]
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