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Benito - San Francisco
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Benito

5332 Geary Blvd, San Francisco, 94121
5.039 reviews
Booksy Recommended
Entrepreneur

Services

    • Female Haircut

      Save up to 10%
      $90.00+$81.00+
      1h 30min

    • Men Haircut

      $70.00+1h

    • Bang Trim (Returning Clients Only)

      A quick bang/fringe trim for returning clients to keep your look fresh between haircuts. Light clean-up and styling included. Not a full haircut.
      Free15min

    • Female Haircut

      Save up to 10%
      $90.00+$81.00+
      1h 30min

    • Men Haircut

      $70.00+1h

    • Kids hair cut (Age Under 12)

      Save up to 10%
      $60.00+$54.00+
      1h

    • Bang Trim (First Visit)

      Save up to 10%
      $25.00$22.50
      25min

    • Bang Trim (Returning Clients Only)

      A quick bang/fringe trim for returning clients to keep your look fresh between haircuts. Light clean-up and styling included. Not a full haircut.
      Free15min

    • Hair treatment

      The treatment helps restore shine to dull and listless hair while it strengthens hair that’s been damaged by repeated colouring.
      Save up to 10%
      $100.00$90.00
      1h

    • Blow Dry

      Save up to 10%
      $65.00+$58.50+
      1h

    • Base Color

      Length & Price — Short (Chin & up): $180 • Medium (Chin to shoulder): $200 • Long (Shoulder to chest): $220 • Extra Long (Chest to waist): $240 • Extra Extra Long (Under waist): $260 • Extra Thick Hair: +$50. Not sure what suits you best? Feel free to book a consultation first — happy to help!
      $180.00+2h

    • Toner

      Refresh hair color,  toner is a product used to adjust or correct hair color by neutralizing unwanted undertones, like brassiness, and enhancing desired hues, creating a more balanced, natural, and vibrant result.
      $120.00+1h

    • Color (For Men)

      Base color only — this service does not include bleach. For bleach, please book Bleach+Color. Whether you want to blend greys, go darker, or try a bold new look — this service gives you a fresh style with minimal fuss.
      $160.00+1h

    • Root Touch Up (within 1 inch)

      $140.001h

    • Highlights

      Takes about 4 hours, it depends on the hair color, weight and length.
      $350.00+4h

    • Bleach+Color

      Color Service Pricing (Based on Length) • Short (Chin & up): $300 • Medium (Chin to shoulder): $350 • Long (Shoulder to chest): $400 • Extra Long (Chest to waist): $450 • Extra Extra Long (Below waist): $500 • Add-on: Bleach to Level 8.5+: +$100. Not sure what suits you best? Feel free to book a <<Consultation>> first — happy to help!
      $300.00+3h

    • Balayage

      Balayage is a hair coloring technique where highlights are hand-painted for a natural, sun-kissed look, offering seamless blending, low maintenance, and customizable styles for any hair type. Takes about 4-6 hours, it depends on the hair color, weight and length. Call or text before booking (415)988-0995, thank you!
      $400.00+6h

Amenities

  • Credit cards accepted
  • Accessible for people with disabilities
  • Child-friendly
  • Pets allowed
  • Wi-Fi

Reviews

5.0

Based on 39 reviews

  • 5
    39
  • 4
    0
  • 3
    0
  • 2
    0
  • 1
    0

Client photos

These tags are automatically generated from a closed list and do not replace full reviews

Maria
Service:Bang Trim (Returning Clients Only)
Staffer:Benito Lao
Sam
Service:Blow Dry
Staffer:Benito Lao
Carolina
Service:Root touch Up (with In 1 inch)
Staffer:Benito Lao
B
Response from the businessOct 21, 2026

Thank you so much Carolina!!!🧡

Xiang
Service:Female Haircut
Staffer:Benito Lao
He is as wonderful as always! Can already trust him with my hair without any upsells
B
Response from the businessOct 21, 2026

Thank you so much Xiang!!!🧡

Daniel
Service:Men hair cut
Staffer:Benito Lao
Absolutely wonderful
B
Response from the businessAug 13, 2026

Thank you so much Daniel !!!

ACACIA
Service:Bang Trim (Returning Client)
Staffer:Benito Lao
perfect as always!
B
Response from the businessAug 13, 2026

Thank you so much Acacia!!!🧡

Makayla
Service:Female Haircut
Staffer:Benito Lao
Benito was incredibly detail-oriented. At one point I thought the haircut was finished, and he kept refining and adjusting until it was exactly right.... I really appreciated how precise and intentional he was. It made such a difference in the final result.
B
Response from the businessAug 13, 2026

Thank you so much, Makayla! I really appreciate your kind words. I’m glad you enjoyed the haircut, and I’m happy we got the details exactly where you wanted them. It was a pleasure having you! 🙏🏻

Maria
Service:Female Haircut
Staffer:Benito Lao
Seriously the best, really listens to what you want and the results are consistently incredible. I can’t recommend enough!
B
Response from the businessMar 10, 2026

Hey Maria, thank you for coming back again and again! I truly appreciate your trust, and I’m always happy to make your hair exactly how you want it 🧡🤩

Merra
Service:Men hair cut
Staffer:Benito Lao
Excellent hair cut and service! Highly recommend
B
Response from the businessFeb 26, 2026

thank you so much Merra!!!! see you next time !1

Tezza
Service:Female Haircut
Staffer:Benito Lao
Fantastic technique, and great attention to detail. We will definitely be back!
B
Response from the businessFeb 26, 2026

thank you so much Tezza!!! see you next time !